Tag Archives: Site Usage Statistics

State of browser/OS/device usage on Underdog of Perfection, June 2012

I just had a look at my Google Analytics stats for this site. I made some interesting observations.

First, I saw iOS, iPhone and iPad showing up as separate devices. I wondered if iOS was a composite of both, but I realized Google was actually counting them separately. Looking at the daily stats it was clear that they made this switch on May 29, where before that date iPhone and iPad were being reported, and afterward it was just iOS. I’m not sure why they did that, but I am sure there was a very deliberate reason behind it.

Anyway, uncovering this switch was not relevant to my data observations, so I changed the date range to only encompass dates after the switch, June 1 to 20.

Here’s what I found:

True, I am a Mac user, and have for a long time favored Safari (although I recently switched my default browser to Chrome). But I don’t really spend that much time admiring my own work here on the blog. (Yes… not that much time.) So I don’t think my own activity skews the data here too much.

Do I then think this reflects the Internet as a whole? Absolutely not. I’ve learned over time that most of the people visiting my blog are stumbling upon specific posts based on a Google search, and these are almost always posts that are about diagnosing and fixing particular Mac-related problems. So, Safari’s dominance is logical (especially if Mobile Safari for iOS is lumped in here, which I have to assume is the case).

It’s nice to see Internet Explorer under 10%. And that’s all versions of Internet Explorer. But… what the heck is RockMelt? Yes, I am asking the two of you who use it.

Yes, even despite my blatant and unrepentant Apple bias, Windows still slightly edges out Mac in the stats. Interesting, then, that Safari is the most popular browser, since I suspect there are even fewer Windows Safari users than there are RockMelt users. But of course, we’re back to iOS. If you combine Mac and iOS, the total is well above that for Windows, and explains Safari’s #1 spot on the browser list.

Among mobile operating systems, iOS demonstrates a Windows-in-the-late-’90s level dominance. This despite the fact that Android famously holds greater market share in the US. Yes, my content will naturally skew my stats Apple-ward, but this data also, I think, reinforces the idea that iOS users actually use the web a lot more than Android users do.

BlackBerry and Nokia… how cute. Where’s Windows Phone?

And finally, we have mobile screen resolution. Now that Google doesn’t separate iPhone and iPad anymore, this is pretty much the way to distinguish between them in the stats. These resolutions are not the actual resolution of the screens but the pixel-doubled effective resolution used in the web browsers on Retina Display devices. 320×480 is the iPhone (even though the iPhone 4 and 4S have 640×960 screens), and 768×1024 is the iPad (even though the new iPad has a 1536×2048 display).

0x0? Really?

What I think is most significant here though is not the iPhone/iPad split at all, interesting as it is. It’s the fact that once you get past those, there’s no standard whatsoever on Android. That’s something to remember for those of us working on Responsive Web Design.

Fun with site usage stats

OK, “fun” may be an exaggeration, but it is interesting to look at these stats for room34.com courtesy of Google Analytics.

The usage statistics that are always of the most interest to web designers and developers are the web browser and operating system breakdown among site visitors. “Conventional wisdom” is that Windows makes up about 90-95% of most sites’ users (with Mac OS X making up almost all of the rest), and that among Windows users, Internet Explorer is at about 80-90%, with Firefox making up the bulk of the rest, while on the Mac about 90-95% are using Safari and the rest are on Firefox.

The stats for my site paint a much different picture. Now, granted, I am probably by at least a couple of orders of magnitude the most frequent visitor to my site. I can accept that. So that means Mac OS X/Safari should skew high in the results. But just how high? Let’s take a look.

The following are room34.com stats from the past month, January 19 to February 18.

Web Browsers

Here’s the breakdown of web browser usage among my site’s visitors:

Site Usage: Web Browsers

Firefox appears to be winning this war, with Safari close behind and Internet Explorer strong, but decisively in third place. Chrome trails far behind in fourth place, but I get a twisted pleasure from seeing Opera disappearing into irrelevance.

Operating Systems

And now for the operating systems:

Site Usage: Operating Systems

Well, how about that? There are enough other people looking at my site that Windows manages to still be the most widely used OS, though its 56% share is far below the roughly 92% share it (supposedly) holds among the general populace of computer users. And what do you know, the iPhone is third! Actually, iPhone and iPod should be identified together, since they run the same OS. I’m not sure why Google breaks them out (but doesn’t break out something much more useful: the different versions of Windows). Look at #7: the Wii! Sweet. Those were not from me. I must confess I’ve never heard of Danger Hiptop, but it’s obviously a mobile OS. Perhaps I should care, at least 0.04% of the time. (That works out to about 2.9 hours a month. Considering the average time on my site is about 3 minutes, one could [carelessly] deduce that Danger Hiptop users like to spend nearly 60 times the average amount of time per visit!)

OS/Browser Combinations

And now, all together:

Site Usage: OS/Browser Combinations

It’s no surprise that the Windows/IE combination manages to land the top spot, but it is surprising that the combo’s share is less than 29%. I’m a little surprised that Windows/Firefox also edges out Mac/Safari, although I should be glad that I represent, at most, about 1/5 of the visits to my own site. (I’m sure it’s actually only about half that!) Fully 12% of visitors to my site are coming to it on an iPhone or iPod touch. That’s incredible. And almost none of those are me. I guess it’s time to make sure I’ve optimized for that platform! I think this represents a turning point in the viability of mobile browsers, and we web designers and developers had best take notice.