John Hodgman in George Plimpton homage

As I flipped to “Talk of the Town” in the latest issue of the New Yorker, I was immediately taken aback by the full-page ad on the facing page.

The first thing I noticed was John Hodgman, (probably) better known as “The PC” in the recent Apple ads. Here he was not playing the straight man to Justin Long‘s cool, laid-back Mac, but rather hawking his own book, The Areas of My Expertise. But what really got me was the ad itself. It was a perfect send-up of the old George Plimpton ads for Intellivision in the early ’80s, wherein he compared Atari’s Home Run against Mattel’s Major League Baseball.

Here, Hodgman’s spoof pits Intellivision against “Complete World Knowledge.”

It’s a fairly obscure ad to parody, but I’m glad to see that I’m not the only person who caught the reference. John Hodgman’s own blog explains a bit more here and here.

And, since I understand the ephemeral nature of the Internet (better than I understand the definition of “ephemeral,” in fact), I’ve grabbed the two images from Flickr just so this post doesn’t become incomprehensible in a month. (Yes, I think my blog entries have more staying power than Flickr.)

George Plimpton in Intellivision ad
John Hodgman in John Hodgman ad

Geek Sonnet No. 1

‘Tis true, once I had learn’d of dual screens,
My first thought was Nintendo had gone mad.
But as the months went by, the people saw
The wonders of this little handheld game;
And, by and by, the Sony PSP
Did not catch on as well as Sony’d hoped.

T’was the DS that gain’d more market share.
Meanwhile I kept my distance from them both;
For me the GBA SP was fine,
Although I must admit its screen was dim.
I knew its days were coming to an end,
And so it was that I schlep’d to Best Buy.

And now the DS rarely leaves my hand,
but when it does I long to play again.

Still got the fever…

I was perusing some of the older articles on my site today, such as the one about Bucker and Garcia. For those of you who don’t remember B&G (or, shame on you, were too young to experience them), they’re the one-hit wonders behind everyone’s favorite video game themed song, “Pac-Man Fever.”

Well, as we can see from this video, they’ve still got the fever.

It clearly is a home video, apparently shot in the home music room of either Buckner or Garcia (although I notice that the plaque on the gold record says “Presented to Mike Stewart). Our heroes are set up with a pair of microphones and appear to be performing the song. Buckner (I’ll assume top billing means he’s the lead singer) most definitely is singing live, but the backing music sounds suspiciously canned, despite Garcia’s keyboard (and miraculously chorus-like backing vocals).

I got suspicious when I realized Garcia was lip-syncing the backing vocals even though Buckner was really singing, and when the guitar solo appeared, note-for-note and bend-for-bend consistent with the original that’s permanently etched into my brain from the 8 billion times I listened to the song in 1983 alone, I finally realized what was going on…

You see, it was fairly common for singles released by Columbia Records at the time to include an instrumental version of the song on the flip side. And that is what was playing in Buckner’s spare bedroom. He was doing karaoke to his own song.